Great Advice From Ludacris On How To Create Opportunities.

I study successful people. Seriously. Successful people is my favorite subject. I like it even more than gym class. If I was a contestant on Jeopardy, Successful People would be the first topic I would choose. If I had one last book to read on earth it would be about successful people. Unless that book was on the shelf next to Last Minute Tricks To Get Into Heaven For Those Who Giggled Too Much In Church.

I regularly read about, listen to, watch and ask questions of successful people. Recently I watched an interesting interview with the rapper Ludacris (Christopher Bridges). It was the kind of interview where you are on stage, acting as if you are having a normal fireside chat with a total stranger. Meanwhile, a thousand strangers in the audience eavesdrop on your conversation. But they don’t even hide the fact that they are eavesdropping. #TotallyAwkward

MultiPronged Success

At the end of the Ludacris interview they let the audience ask a few questions. A 20-something woman stepped up to the mic and told Ludacris that she wanted to be like him. She noted that he was a Rapper, Actor, Songwriter, Record Label Founder, Headphone Maker, Vodka Creator, Sneaker Line Designer, Restaurant Owner, Real Estate Investor and Philanthropist.

The young woman then listed all of the things that she was doing. Her verbal resume exceeded the number of titles Ludacris had. Which sounded ludicrous. I snickered at the absurdity of her self proclaimed resume. After sharing her laundry list of titles the unknown woman asked the world famous rapper what advice he had for someone who has ambitions to do so many things.

The Response

Luda might have been tempted to laugh at her. I half expected him to tell her to get out my business, my businasz! Or to Move! Or Rollout! Or that your time and your clothes got to coordinate. I was just hoping he was going to rhyme.

But instead of dropping giggles, verses or hardcore attitude on her, Luda dropped some great advice on the ambitious young woman. He said:

My best advice is to first get really, really good at one of those things. When you get really, really good at something it opens up doors that allow you to do the other things you want to do. -Chris ‘Ludacris’ Bridges

First Things First

This is excellent advice. You create great value for yourself when you provide the world with great value. You do this by first putting in the time to become really, really good at something rare and valuable. Which then creates opportunities to do other things that excite you.

Don’t be a Jack or Jill of all trades but master of none. Master one of those trades. The world will then ask you what else you want to do. Because if you are willing to put in the work to be great at one thing, you have what it takes to be great at many things.

Key Takeaway

It’s great to be ambitious. But serious success requires serious focus. Start by becoming great at one valuable thing. Use that greatness as a bridge to your next opportunity to create, lead, write, perform, teach, speak, launch or invest. Success sets off a domino effect of actions. But it all starts with that very first domino. That’s where your focus should be first.

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Published by

Adam Albrecht

Adam Albrecht is the Founder and CEO of the advertising and idea agency, The Weaponry. He believes the most powerful weapon on Earth is the human mind. He also authors two blogs: The Perfect Agency Project and Dad Says Daughter Says, a Daddy-Daughter blog he co-writes with his 12 year old daughter Ava. Adam can be reached at adam@theweaponry.com.

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