Lucky 21!

Do you remember the very first day of your career? You probably remember what the day was like. (You didn’t know anyone. You had to ask where the bathroom was. Lunch options were a mystery. And you didn’t know when it was acceptable to go home.) But do you remember the date? I do. I started my career in adverting 21 years ago today, on October 7th. I’ve always remembered that because it is also my Mom’s birthday. It must have been a pretty great birthday present for her, knowing that her son wouldn’t be living in her cellar (I’m from Vermont. We didn’t have basements).

Feeling Lucky.

Today I am feeling lucky that 21 years later I am just as excited about my career as I was on Day 1. Maybe even more excited.

On that first day, 21 years ago, I became an advertising copywriter. I think. I never actually saw my title written anywhere in that first year. Today, I am lucky to be the Founder and CEO of my own advertising agency called The Weaponry.  I’ve been able to take everything that I have learned about creativity, strategy, customer service, business development and having fun, and turn it into The Weaponry Way.

I’ve been lucky to develop a lot of really great personal relationships over the first 21 years. And I’m enjoying those relationships more now than ever. My latest chapter is a product of the trust my clients have in me and my team. As well as the faith that my colleagues have in my ability to help keep them fed and sheltered.

I feel lucky that my Weapons and I will soon move into our new office space (hopefully we will get our keys this week).

I am lucky to be working with so many great brands and great clients. There are even more great clients joining us over the next few months. Which is likely to make this year the most exciting year of my career yet.

I am lucky to still be learning.  But now I am also in a position to share all that I have learned.

As many of my friends consider career changes I am still intensely passionate about my work. I still get to wear t-shirts and flip-flops most days. I still get to play loud music in the office. And I still find nothing more exciting than a smart new idea.

On the first day of my career, 21 years ago today, I sat next to a young art director named Vince Demarinis. On Thursday I am traveling to Miami to meet with a potential new client. Thursday night I will be staying with Vince. We have remained good friends despite the fact that we haven’t worked together for 17 years. And despite the fact that he has way better hair than me.

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That’s Vince (art director)  on the left.  I’m in the middle. The third amigo is Dan Koel (art director) on the right. I am sporting the very informal costume I wore to the formal company Christmas party at Cramer Krasselt.  It’s not that I didn’t get the memo. I just decided to ignore it. Oh, and I would never wear that hat under normal circumstances. Go Sox!

Today I’m thankful for my supportive wife Dawn, whom I met at that first job. I am blessed to have three great, healthy kids who get to see a father who really loves his work. And I feel lucky to have friends, family and others willing to read a blog post about my career anniversary. Thank you for your time and your continued support. I can’t wait to see what’s next.

5 things I’m thankful for at work.

Like my fellow Americans, today I’m reflecting on my blessings. I enjoy a very full and well rounded life (although I expect to be even fuller and rounder in a few hours).  I have so much to be thankful for I can’t possibly mention it all. So here is a quick overview of 5 things I’m thankful for this year at work.

1. I don’t have to wear a collared shirt with my company’s logo on it. 

logo shirts

The relaxed advertising agency dress code is one of the top reasons I chose this profession. I was reminded of this yesterday as I had lunch next to four guys who work at the local John Deere dealership. I know this because they each wore a shirt with the name of the dealership embroidered on it. I expect the shirts make them feel as if they are part of a team. But I’m thankful to be on a team that promotes individual self expression. (Plus, I know that logo shirts are ad units which warrant compensation in exchange for prime placement.)

2. Our Coke Freestyle Machine.

When I was a kid I remember going to my Dad’s office and thinking it was so cool that they had a vending machine that sold Cokes in glass bottles. My office now has a Coke Freestyle machine that lets you create over 125 different drinks whenever you want. The drinks are all free with employment at Moxie. Which makes my kids think I have the coolest job ever. Even thought we have grown used to it I certainly don’t take this boyhood-dream-come-true for granted.

3. Video Chats

video-chat

 

For the past 8 years I have managed a team spread across multiple offices. Many managers and teams struggle with the distance. One of the most valuable tools I use to bridge the space between our offices is video chat. I use it almost everyday, often multiple times a day.  It offers valuable, face to face communication that allows me to recognize nuances in communication that you just can’t detect through email, IM, text, phone calls or smoke signals. Note: I also get a lot of strange looks from coworkers when they pop into my office and find me telling stories to my laptop.

4. Frequent Flyer Miles.

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I have a lot of frequent flyer miles from work travel. This fall my Mother In Law was diagnosed with cancer. Those miles made it easy for my wife to fly home to Wisconsin to see her mom and be there as she went through surgery and treatments. The miles are a nice bit of compensation for all the time I’m away from home. And they made it easy to support our family members when they needed it most.

5. Moleskine Notebooks

2015 was an unprecedented year in my accumulation of these amazing notebooks. I had numerous meetings and conferences this year where these books were part of the swag. I have a hard time turning off my thinker. These notebooks are the perfect receptical for me to store the thoughts and ideas that pop in my head before they disappear into the ether. Sure, I use Notes on my phone and Evernote and other digital tools. But nothing gives me the satisfaction of holding a hard covered book full of my own words, sketches and ideas.  I have a vision of my offspring making a fortune off of the ideas they find in my notebooks after I die. Or at a minimum they could set up a cart selling corny t-shirts and bumper stickers to pay for their therapy.

I hope you all enjoy your time off and recognize all you have to be thankful for at work. Even if somedays it feels like you’re surrounded by turkeys like me.